Aquí el texto completo desde Knowledge@Wharton
Extracto introductorio:
"Disruptive innovation is best described as a process "by which a product or service takes root initially in simple applications at the bottom of a market and then relentlessly moves 'up market', eventually displacing established competitors," according to the website of Harvard Business School professor Clayton Christensen....
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Extracto introductorio:
"Disruptive innovation is best described as a process "by which a product or service takes root initially in simple applications at the bottom of a market and then relentlessly moves 'up market', eventually displacing established competitors," according to the website of Harvard Business School professor Clayton Christensen....
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